With the New Year basically here, it's important that we stay on top of what the trends are in the New Year.
The trends listed at Level Ten Designs include:
- Social fatigue
- Social shakedown
- Emphasis on ROI and metrics
- Mobile Boom
- Hyperlocal
- … and more.
The trends listed at Entrpereneur.com include:
- Potential new standards in SEO
- Lower priced pay per click (PPC)
- Email marketing (still!)
- Social network marketing
- Content nesting (it's an interesting concept, be sure to read it)
- … and more
The trends listed at A B Strategic include:
- Growing prevalence of Bing
- Video marketing
- Mobile marketing
- … and more
Check out each list and figure out what is relevant and applicable to you. If you're already a social media rockstar then you should continue on that path and you'll do just fine in the upcoming shakedown predicted by LevelTen.com. If you're focused on global business but not on local, consider making changes to offer hyperlocal services. If you've avoided pay per click in the past because it wasn't a cost effective way to generate business, maybe Entrepreneur's blog will encourage you to rethink it for this year. If you haven't been doing any video marketing, perhaps A B Strategic's highlight of its growing predominance should encourage you to think about it for this year.
The bottom line? There was lots of "keep expecting a refinement on many of the things we've come to trust (like SEO, blogs, video) but we also saw 3 key trends in our research:
1. Bing. Bing is apparently going to grow. Could this be a breakthrough year for them?
2. Mobile. This shouldn't come as a surprise, it's been growing through 2009.
3. Social media shakedown. Now that Facebook and Twitter's honeymoon period is over, we can expect a shakedown and cleanout of people who have claimed to be social media experts but weren't!
Brought to you by: Contemporary VA - Run your business instead of running in circles.
@ContemporaryVA on Twitter. Follow the team to stay updated on business resources we deliver that cover strategies and tips, social media and more!
Posted in Online Marketing.
Tagged with 2010 Internet Marketing trends, bing, EMail Marketing, local marketing, mobile marketing, online marketing, ppc, social media marketing, social media trends, Social Networking, video marketing.
By admin
– December 31, 2009
Some blogs (like this one) are primarily text and that's okay. But other bloggers may want to combine other media into their blogs and pictures are one way to do that. Unfortunately, copyright doesn't always allow bloggers to include pictures legally. (They do anyway, but that's a rant for another time).
So, how can bloggers create an engaging blog with pictures without breaking the law or busting out their digital camera every time they want to take a picture?
One great resource is available at Flickr. When Flickr photographers take pictures and upload them to Flickr, they can set the digital rights usage of that picture to a specific setting. These rights are based on the work that Creative Commons is doing for work (http://creativecommons.org/). And one of those settings is attribution 2.0 which says that the photographer gives permission for people to use their pictures for free as long as there is attribution (i.e. a photo credit). There are other restrictions that might be relevant, too, and you can view those here.
Basically, that means that any picture on Flickr that has a Creative Commons "Attribution 2.0" license can be embedded into your blog and all you need to do is give a photo credit to the person who took the picture. And, to make things even easier, Flickr gives you a page where you can view all photos with this license.
So, click to that page, view the pictures, find one you like, embed it, and give appropriate credit. It's easy!
Brought to you by: Contemporary VA - Run your business instead of running in circles.
@ContemporaryVA on Twitter. Follow the team to stay updated on business resources we deliver that cover strategies and tips, social media and more!
Posted in Online Marketing.
Tagged with blog ideas, blog improvement, blog management, blog strategies, blog tips, blogging, how to blog, online marketing strategies, online marketing tips.
By admin
– December 29, 2009
